The New “FatiG” Clothing Line
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A 4 page paper describing a new clothing line. The paper provides a logo and catch phrase for the new business, as well as biographical information about the designer and demographic characteristics of the target customer. The new logo and catch phrase are at the top of each page. Bibliography lists 2 sources.
Filename: KSmktgFatiG.rtf

The New Home Improvement Company
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A 5 page paper discussing marketing and financials for a small home improvement and repair company in Buffalo. The company has only two full-time employees and is beginning business with $10,000. The paper contains niche rationale. No sources.
Filename: KSbusPlLumber.rtf

The Scissor
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This 4 page example is representative of what could be an excerpt from a technical manual. The subject of this example is the scissor. The simple implement is described in great detail. Bibliography lists 2 sources.
Filename: SAsizzer.wps

The Six Moons Gym: A proposal for a new health club in New York City
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This 8 page paper provides an overview of the health club industry with an emphasis on New York. The hypothetical case involves the opening of a gym in the city. Marketing mix is discussed. Information for three competitors is provided. Bibliography lists 5 sources.
Filename: SA244gym.rtf

The Sleep Shell
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An 8 page paper on a fictitious product. The writer has developed an investment proposal for an imaginary investor. Four charts are included, as well as a "marketing survey" and "financial reports."
Filename: Investpr.wps

TRAINING AND DEVELOPMENT FOR SMITH ENTERPRISES
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This 12-page paper is a review of a potential training and development program for Smith Enterprises, a fictitious retail company. The paper includes a needs analysis, various solutions to challenges and an overview of a potential training program. Bibliography lists 10 sources.
Filename: MTtradev.rtf

Transferring the Family Restaurant to the Next Generation
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This 5 page report discusses important issues to be considered when one generation 'hands down' the family restaurant to the next. Bibliography lists 5 sources.
Filename: Restgen.wps

Triad Hallmark Store - A Marketing Proposal
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A 10 page paper that outlines a marketing proposal for the business planning and commercial launching of a corporate Hallmark Crown Store affiliate. Explained and discussed are proposal structure, situation analysis, SWOT analysis, campaign & communication strategy, media plan, appropriation & budget, and keys to ongoing success. Bibliography lists 9 sources.
Filename: LCTriad.doc

Tudor Bookstore Business Plan
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A 17 page business plan for a one-location bookstore in Pennsylvania. The company will experience the competitive pressure of two large national chains, but Tudor Bookstore has the freedom to compete in ways not available to the large chains. Tudor Bookstore seeks to be a valuable member of the community and to be active in community activities. A café will contribute additional revenues as well as additional store traffic in its own right. The company's strength will lie in its close relationship with the surrounding community. No sources listed. Prepared with Business PlanPro.
Filename: KStudorBooks.rtf

TURNING POINT DRUG REHAB AND SOLUTION DESIGN
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This 9-page paper suggests steps and methods to technology project plans for a fictitious rehab center's web-based customer service design and Internet banner advertising. Bibliography lists 9 sources.
Filename: MTturptsys.rtf

Tutorial: Marketing Research Proposal
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A 8 page paper that provides a model for a marketing research proposal. The paper includes the components a consultant would typically include in a proposal to win a marketing research project contract. The writer also provides additional suggestions in tutorial format. Bibliography lists 2 sources.
Filename: PGmkt5.wps

U-Build-It Hardware Company eCommerce Implementation plan – A Presentation
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This 12 page paper is a 26 slide PowerPoint presentation presenting a plan to implement an ecommerce strategy at a DIY retailing firm, with implementation taking place over three stages. The presentation outlines the aims and tasks at each stage and the outcome. The bibliography cites 5 sources.
Filename: TEecomplanU.rtf

Video Script For A Slide Show
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Sold as 5 pages. This document contains a standard video script for a business presentation / slide show -- advertising a fictitious car with a special V-14 engine. Graphics, sound effects, etc.-- are all taken into account and written into the script.
Filename: Vdscript.wps

Water Theme Park in Ft. Lauderdale, Florida
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A 7 page paper which presents an argument for constructing a water theme park in Ft. Lauderdale, Florida. Ft. Lauderdale is a tourist town, which is located over 200 miles South of Orlando. Ft. Lauderdale, often referred to as the Venice of Florida, has no such theme park and would greatly benefit from such. The argument is presented, as well as information illustrating success stories of other cities that have constructed water theme parks. Bibliography lists 7 sources.
Filename: RAwaterth.wps

Writing a Business Plan for a Roller Rink
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This 8 page paper considers what should be out into a business report and the way that the information should be gathered and analysed in order to demonstrate the need and viability of building a roller rink. The paper looks at analysis models such as PEST and Porters Five Forces as well as financial tools such as NPV and IRR. The bibliography cites 5 sources.
Filename: TEwriteBP.rtf